Sephora donald

False.
Amid calls for holiday season boycotts, Sephora and other large retailers refute claims of political donations.
We looked into the claim and found that it was entirely made up.

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All Left Turns ⬅️

I spent my Sunday mad.

Before I get into it, some disclosures. Every human is biased (anyone who tells you they’re not is lying… or they’re a new AI language model that doesn’t have hallucinations). My bias? Well, I have quite a few. I sell at Sephora. I love the team there. I love the brands I sit next to. And selling at Sephora has allowed my company to grow, grow up, and hire incredible people. Je suis très invested in Sephora.

In the age of the internet, sparking someone’s anger isn’t hard. Outrage, after all, is the easiest way to farm engagement. Even when I look at my own content, my top-performing pieces are the ones where I rail on the industry, tear into the FDA’s painfully slow and archaic approach to sunscreen filters, and call out misinformation. In short, when I’m really pissed off and over it.

So, when I woke up Sunday to tens of texts from fellow founders distraught that “Sephora donated to Trump’s campaign,” my first reaction was, What fresh hell is happening here? Then I remembered: don’t get mad, do some research. And, tal

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Beauty retailer Sephora has said it did not make large donations to President-elect Donald Trump's campaign, after viral social media posts called for a boycott of the company and other popular retail outlets over alleged donations.

In a statement, a spokesman for Sephora told CBS News it was aware of "incorrect information circulating on social media," and said Sephora "does not make corporate donations to political candidates. Sephora's mission is to create a welcoming beauty shopping experience for all."

Calls for a boycott grew after viral social media posts, including one TikTok video with over 11 million views, alleging Sephora and other retailers donated to Trump. The video ended with the line, "I hope we all understand the assignment for this Christmas season."

The individual who posted the video did not respond to a request for comment.

Laws governing company donations

The Federal Election Campaign Act prohibits corporations from using general funds from making direct contributions to candidates in federal elections.

However, corporations may set up poli

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False Rumor Alleges Sephora Donated to Trump's Presidential Campaign

Claim:

Beauty company Sephora donated to President-elect Donald Trump's political campaign.

In November 2024, a viral TikTok set off a wave of claims across the internet that Sephora, the French beauty chain, donated to U.S. President-elect Donald Trump's campaign. In the original video, which offered no evidence to back the claim, TikTok user @karressmarie wrote "Sephora BIG BIG BIG DONATIONS!!" The video ended by saying, "I HOPE we all understand the assignment for this Christmas season!" As of this writing, the video has received more than 13.7 million views and 1.8 million likes.

@karressmarie4 Well well well… 😏🫡 #christmas#christmasdecor#christmastiktok♬ Bring Em Out - T.I.

The claim quickly made its way to otherplatforms, including dozens of posts on officialSephorawebsiteforums.

(community.sephora.com)

We looked into the claim and found that it was entirely made up. There is no evidence that Sephora donated to Trump's campaign or any other political campaign. We searched